Digital SEO Strategist
2 days ago
We are seeking a highly skilled Digital SEO Strategist to lead our search engine optimization efforts. As a key member of our digital marketing team, you will be responsible for developing and implementing strategies to improve our online visibility and drive organic traffic to our website.
Responsibilities- Understand the search landscape for bus booking vertical and identify opportunities for growth in the organic search channel
- Create a comprehensive SEO plan to scale organic search traffic and conversions, working closely with internal teams and external partners
- Conduct regular SEO audits, analyze performance data, and identify areas for improvement
- Lead multiple projects simultaneously, collaborating with stakeholders across different departments
- Build and manage a team of SEO specialists, content writers, and other support staff
- Thorough understanding of SEO principles, best practices, and industry-standard tools
- Proven track record of delivering business results through organic search channels
- Ability to lead project planning and execution, coordinating with multiple engineering teams
- Strong leadership skills, with experience managing internal teams and external agency partners
- Self-motivated, eager to learn, and stay up-to-date with the latest developments in SEO
- Analytical and problem-solving mindset, aligned with business objectives
- Proficiency in tools like SEMRush, Ahrefs, ScreamingFrog, GA4, and Google Search Console
- Knowledge of front-end technologies (HTML, CSS, JS) is a plus
- Strong understanding of technical SEO aspects, including website architecture, structured data, crawling, and indexing, and JavaScript SEO
- B.Tech degree is a plus
- 6-8 years of overall experience, with at least 4-5 years in SEO
Our ideal candidate will have a strong background in SEO, excellent leadership skills, and a passion for staying up-to-date with the latest industry trends. We offer a competitive salary range of $120,000 - $180,000 per annum, depending on experience.
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