Digital Marketing Strategist

5 days ago


Cochin, Kerala, India Hotpack Global Full time

Job Description:

We are expanding at Hotpack Global, a leading e-commerce company.

About the Role:

We are seeking an experienced Performance Marketing Specialist to join our dynamic marketing team. As a key member of our team, you will be responsible for developing and executing data-driven paid advertising strategies across multiple platforms to drive results through digital marketing.

Key Responsibilities:

  • Paid Advertising Strategy: Develop and execute paid advertising strategies across Google Ads, Facebook Ads, Snapchat, TikTok, Twitter, LinkedIn, and other relevant channels for our e-commerce business.
  • Campaign Optimization: Continuously monitor, analyze, and optimize paid campaigns to maximize performance, focusing on key performance indicators (KPIs) such as Return on Ad Spend (ROAS), Click-Through Rate (CTR), and e-commerce conversion rates.
  • Budget Management: Efficiently manage advertising budgets, ensuring optimal allocation to achieve the best possible return on investment and meet e-commerce sales targets.
  • Ad Creative Development: Collaborate with our creative team to create compelling ad creatives that resonate with target audiences and align with brand guidelines.
  • Analytics and Reporting: Utilize analytics tools to generate insights, prepare detailed performance reports, communicate findings to the broader team, and plan strategies based on insights.
  • A/B Testing: Implement A/B testing strategies to refine ad creatives, copy, and audience targeting for continuous improvement.
  • Conversion Rate Optimization (CRO): Collaborate with our website and UX teams to optimize landing pages and improve overall conversion rates.
  • Competitor Analysis: Stay informed about industry trends and competitor activities to identify opportunities for innovation and maintain a competitive edge.
  • Lead Generation: Generate B2B leads through paid advertising and modify campaigns based on lead quality.

Requirements:

  • Qualifications: Bachelor's degree in a relevant field.
  • Experience: 3-5 years of experience in performance marketing with a focus on paid advertising.
  • Skills: Strong understanding of digital advertising platforms, analytics tools, and industry best practices.
  • Certifications: Certifications in relevant platforms (Google Ads, Facebook Blueprint, etc.) are a plus.

What We Offer:

The estimated salary for this role is between $60,000 - $90,000 per annum, depending on qualifications and experience.



  • Cochin, Kerala, India Analytix fintech international pvt ltd Full time

    Company OverviewAnalytix fintech international pvt ltd is a leading financial services company that provides business consultancy services and IT-related support.Job OverviewWe are seeking a highly skilled Digital Marketing Strategist with 1 to 3 years of experience to join our team. As a Digital Marketing Strategist, you will be responsible for developing,...


  • Cochin, Kerala, India Aabasoft Technologies India Private Limited Full time

    Digital Marketing StrategistAabasoft Technologies India Private Limited is seeking a Digital Marketing Strategist to develop, implement, and track digital marketing campaigns across all digital channels. The ideal candidate will have 2+ years of experience in digital marketing and a strong understanding of the latest trends and technologies.Key...


  • Cochin, Kerala, India Passio Communications Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Passio Communications.


  • Cochin, Kerala, India GALTech Technologies Pvt Ltd Full time

    Digital Marketing Strategist Position at GALTech Technologies Pvt LtdWe are seeking a skilled Digital Marketing Strategist to drive our digital marketing initiatives and elevate our online presence.Estimated Salary: $85,000 per annumJob Description:The ideal candidate will have over 2 years of experience in digital marketing with a strong focus on SEO,...


  • Cochin, Kerala, India Media Expression Advertising & Marketing Full time

    Key ResponsibilitiesWe are seeking a skilled and results-driven digital marketing strategist to join our team at Media Expression Advertising & Marketing.The ideal candidate will be responsible for driving traffic, engagement, and conversions for campaign projects, analyzing and improving performance, and achieving key performance indicators (KPIs).Key...


  • Cochin, Kerala, India ALTOS Technologies Full time

    We are seeking a skilled Digital Marketing Strategist to join our team at ALTOS Technologies.The ideal candidate will have 0-1 year of experience in digital marketing and be passionate about staying up-to-date with the latest technology and best practices.Job Responsibilities:Develop and implement a comprehensive digital marketing strategyManage and train a...


  • Cochin, Kerala, India Merabt Technologies Private Limited Full time

    Digital Marketing and Sales StrategistAt Merabt Technologies Private Limited, we are seeking a highly skilled Digital Marketing and Sales Strategist to join our team. In this role, you will be responsible for managing the end-to-end Business Development and Sales process.Key Responsibilities:Develop and execute business development strategies to drive...


  • Cochin, Kerala, India Fingent Full time

    At Fingent, we're committed to creating impactful digital experiences that drive business growth. We're seeking a talented Digital Marketing Strategist to join our team.About the Role:Develop and execute comprehensive digital marketing strategies to boost brand visibility and engagement.Manage and optimize PPC campaigns across Google Ads, Facebook Ads, and...


  • Cochin, Kerala, India HTIC Global Full time

    Job Title: Digital Marketing StrategistJob Summary:The Head of Marketing at HTIC Global is responsible for developing and implementing successful marketing strategies to drive business growth. This role demands a strong understanding of digital technologies and the ability to work closely with various teams to ensure consistency across all marketing...


  • Cochin, Kerala, India HTIC Global Full time

    Job Title: Senior Digital Marketing StrategistJob Summary:HTIC Global is seeking a highly experienced Senior Digital Marketing Strategist to lead our digital marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and implementing successful digital marketing campaigns that drive engagement,...


  • Cochin, Kerala, India WORKSENT Full time

    About UsAt WORKSENT, we are a dynamic team of professionals dedicated to delivering exceptional results in the realm of digital marketing.Job DescriptionWe are seeking a skilled Digital Marketing Strategist to join our team. In this role, you will be responsible for developing and implementing comprehensive SEO strategies to drive traffic and engagement on...


  • Cochin, Kerala, India Media Expression Advertising & Marketing Full time

    We are looking for a driven, team-playing digital media marketing strategist who can drive traffic, engagement, and conversions for campaign projects.Key responsibilities include:Visualizing and creating unique digital campaigns and using Google Ads, and social media advertising effectively.Analysing and improving performance and achieving KPIs.Identifying...


  • Cochin, Kerala, India Jachoos Technologies Private Limited Full time

    Job SummaryWe are seeking an experienced Digital Marketing Strategist to join our team at Jachoos Technologies Private Limited. This is a full-time, permanent position based in Cochin, Kerala.About the RoleThe successful candidate will be responsible for developing and executing digital marketing campaigns to drive traffic, engagement, and leads via various...


  • Cochin, Kerala, India Media Expression Advertising & Marketing Full time

    We are seeking a senior digital media marketing specialist to lead our team in creating and executing effective marketing campaigns.The ideal candidate should have strong analytical skills to drive traffic, engagement, and conversions for campaign projects.They should be able to visualize and create unique digital campaigns, leveraging Google Ads and social...


  • Cochin, Kerala, India Phitany Business Solutions Pvt Ltd Full time

    Role OverviewWe are seeking a seasoned Digital Marketing Strategist to lead our Search Engine Optimization (SEO) efforts. This individual will be responsible for developing and implementing effective SEO strategies across all digital channels, driving organic traffic, and achieving business objectives.


  • Cochin, Kerala, India GALTech Technologies Pvt Ltd Full time

    Digital Marketing StrategistWe are seeking a skilled Senior Digital Marketing Executive to enhance our digital marketing initiatives. The ideal candidate will have over 2 years of experience in digital marketing with a strong focus on SEO, social media management, and PPC campaigns.Roles and Responsibilities1. Website Performance AnalysisAnalyze website...


  • Cochin, Kerala, India Maxwell GeoSystems Full time

    Join Maxwell GeoSystems, a pioneering SaaS company established in 2004, as we revolutionize the construction industry with our innovative data management software. As a Digital Marketing Strategist, you will be part of a dynamic team that drives business growth through effective marketing.About the RoleWe are seeking an experienced marketing professional to...


  • Cochin, Kerala, India Media Expression Advertising & Marketing Full time

    Job Role: Digital Marketing ExecutiveWe are seeking a highly skilled Digital Marketing Executive to join our team at Media Expression Advertising & Marketing.Key Responsibilities:Drive traffic, engagement, and conversions for campaign projectsVisualize and create unique digital campaigns and use Google Ads, and social media advertising effectivelyAnalyse and...


  • Cochin, Kerala, India Media Expression Advertising & Marketing Full time

    We are seeking a skilled digital media marketing expert to drive traffic, engagement, and conversions for campaign projects.Key responsibilities include visualizing and creating unique digital campaigns using Google Ads and social media advertising effectively.The ideal candidate should be able to analyze and improve performance, achieve key performance...


  • Cochin, Kerala, India Yellowfish Digital Innovations Pvt Ltd. Full time

    Unlock New Business OpportunitiesWe are seeking a highly skilled Digital Growth Strategist to contribute to the growth of our business. As a key member of our team, you will be responsible for identifying and retaining customers, encouraging existing clients to purchase new products or services, and building a sales team.