Senior SEO Manager

2 weeks ago

Noida, Uttar Pradesh, India ET Media Labs Full time

Job Overview:

- As an Advanced SEO Strategist at ET Media Labs, you will be responsible for developing and executing cutting-edge SEO strategies to drive organic traffic, boost rankings, and enhance overall online visibility for our clients.

You will collaborate closely with our performance marketing team, including PPC, content, and social media experts, to create integrated strategies that maximize return on investment.

This role requires in-depth SEO expertise, a data-driven mindset, and a passion for innovation in the ever-changing landscape of search engine algorithms and performance marketing.

Key Responsibilities:

SEO Strategy & Execution:

- Develop, implement, and manage comprehensive SEO strategies for multiple clients across various industries.

- Conduct thorough keyword research, competitive analysis, and website audits to identify opportunities for organic growth.

- Optimize on-page and off-page elements, including technical SEO, content optimization, meta tags, link building, and mobile performance.

- Collaborate with the content team to ensure SEO best practices are implemented in writing, editing, and content publishing processes.

Technical SEO:

- Lead technical audits to ensure best practices for site architecture, crawlability, indexability, and load speed.

- Implement structured data, rich snippets, and schema markups to enhance SERP visibility.

- Work with web development teams to ensure technical SEO is incorporated into website updates and migrations.

Performance Tracking & Reporting:

- Utilize tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and other SEO software to monitor and analyze SEO performance.

- Provide detailed, data-driven reports on organic traffic trends, keyword rankings, conversion rates, and key SEO metrics.

- Develop actionable insights and recommendations to continually optimize SEO performance.

Collaboration & Leadership:

- Work closely with PPC and paid media teams to develop holistic strategies that balance organic and paid search efforts.

- Mentor and train junior SEO team members, providing guidance on best practices and industry trends.

- Lead client meetings and presentations, offering expert insights on SEO strategies, trends, and progress.

Required Skills:

- Proven experience (6-8 years) in SEO, with a focus on performance marketing and driving measurable results.

- Deep understanding of SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.

- Strong technical SEO skills, including HTML, CSS, JavaScript, and content management systems (CMS).

- Experience with local SEO, mobile SEO, and international SEO strategies.

- Excellent analytical skills and the ability to translate complex data into actionable strategies.

- Exceptional communication and presentation skills, with experience in client-facing roles.

Preferred Qualifications:

- Experience working in a performance marketing agency or a fast-paced digital marketing environment.

- Familiarity with automation tools, data layers, and tag management solutions.

- Strong project management skills with the ability to juggle multiple client accounts simultaneously.

ET Media Labs:

- A leading digital marketing agency focused on delivering innovative solutions for our clients.

Contact Us:

- If you are a motivated and experienced SEO professional looking for a new challenge, we encourage you to apply.

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