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Digital Marketing Specialist
1 month ago
We are seeking a highly skilled Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a strong passion for digital marketing, with expertise in SEO optimization, campaign management, and content creation.
The successful candidate will develop and implement online strategies to increase brand awareness, drive website traffic, and generate leads across various channels including social media, email, search engines, and display advertising.
Key Responsibilities:
- Campaign Management: Develop, implement, and manage digital marketing campaigns across various channels, utilizing tools such as Google Analytics, SEMrush, or HubSpot.
- Content Creation: Create engaging content for websites, blogs, social media platforms, and email newsletters, collaborating with designers and content creators to produce high-quality materials.
- SEO Optimization: Perform keyword research, on-page, and off-page SEO to enhance the visibility of our website and content in search engine results.
- Social Media Management: Manage and grow social media profiles, including content scheduling, community engagement, and performance analysis.
- Paid Advertising: Plan and execute PPC campaigns on platforms like Google Ads and social media, managing budgets, bid strategies, and ad copy.
- Email Marketing: Develop and execute email marketing campaigns, including segmentation, automation, and performance analysis.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven experience in digital marketing, with a strong understanding of SEO, SEM, social media, email marketing, and content marketing.
- Proficiency with digital marketing tools and platforms.
- Excellent written and verbal communication skills.
- Strong analytical skills and experience with data-driven decision-making.
Benefits
- Competitive salary: ₹15,000 per month.
- Opportunities for professional growth and development.
- A collaborative and inclusive work environment.
- Flexible working hours and remote work options.
