Digital Media Specialist

4 weeks ago


Ludhiana, Punjab, India Leeford Healthcare Limited Full time

Leeford Healthcare Limited is a leading platform dedicated to providing high-quality healthcare and wellness products.

We are seeking an experienced Digital Media Specialist to join our team in Ludhiana, Corporate Office. As a key member of our digital marketing team, you will be responsible for creating engaging video content that showcases our brand story and promotes our products.

The successful candidate will have a strong background in video editing, motion graphics, and animation. You will work closely with our marketing team to develop video concepts that align with our marketing goals and brand voice.

Key Responsibilities:

  • Edit, produce, and finalize video content for digital marketing campaigns, including product promotions, brand storytelling, tutorials, social media videos, and advertisements.
  • Collaborate with the digital marketing team to develop video concepts that align with marketing goals, brand voice, and audience interests.
  • Tailor video content for various digital platforms (e.g., YouTube, Instagram, Facebook, LinkedIn, TikTok) ensuring each video is optimized for the platform's format and audience.
  • Integrate motion graphics, animation, and visual effects to enhance video storytelling and viewer engagement.
  • Perform color correction, grading, and audio enhancement to ensure high-quality final products.
  • Monitor video performance across platforms, collaborate with the marketing team to refine content based on analytics, and make improvements for future videos.
  • Maintain brand consistency, following established guidelines and maintaining the company's tone, style, and messaging.

Salary: Rs. 60,000 - Rs. 80,000 per month.



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