
Digital Marketing Strategist
3 hours ago
The Campaign Manager plays a pivotal role in planning, developing, and executing integrated marketing campaigns that drive business growth.
This key professional oversees the entire campaign lifecycle from research and strategy development to creative briefing, execution, and performance analysis.
Key Responsibilities:- Develop and Execute Cross-Channel Marketing Campaigns
- Collaborate with cross-functional teams to ensure campaigns align with overall business goals.
- Analyze campaign performance, track key metrics, and provide data-driven recommendations for improvement.
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 3-6 years of experience in campaign management or digital marketing.
- Strong knowledge of digital marketing platforms.
A highly skilled Campaign Manager will be responsible for optimizing campaigns in real-time, managing resources, and ensuring successful delivery. This individual must possess excellent written and verbal communication skills, project management abilities, and attention to detail.
This role requires a creative problem-solver with analytical thinking skills who can stay up-to-date on industry trends and competitor activities.
In addition to the core requirements, preferred skills include experience working with marketing automation platforms, knowledge of SEO/SEM and social media advertising, and familiarity with A/B testing and conversion rate optimization.
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