Digital Marketing Director

2 days ago

Ahmedabad, Gujarat, India beBeeMarketing Full time ₹ 3,00,000 - ₹ 6,00,000

Job Title: Digital Marketing Director

Description:

This is an exceptional opportunity for a seasoned Digital Marketing Director to join our company and lead our digital marketing efforts. As a key member of our corporate marketing team, you will be responsible for developing and executing integrated marketing plans that drive business growth and brand awareness.

Key Responsibilities:

  • Strategic Planning: Develop and execute comprehensive marketing strategies aligned with business objectives and luxury brand positioning.
  • Digital & Social Media Management: Oversee marketing activities across Meta (Facebook), Instagram, LinkedIn, YouTube, and WhatsApp Business API (WABA). Collaborate with external agencies to execute targeted paid campaigns, content calendars, and performance tracking.
  • Internal Coordination & Stakeholder Management: Serve as the marketing liaison with internal departments, ensuring timely collection and dissemination of information required for marketing activities. Report daily to senior management with key updates, campaign status, and departmental progress.
  • Content & Creative Direction: Supervise content development, including social media posts, blogs, newsletters, and campaign creatives. Ensure messaging reflects the brand's tone, values, and premium positioning.
  • Campaign Management & Lead Generation: Execute and monitor brand and lead generation campaigns across digital platforms. Track inquiries, engagement, and conversions through CRM tools, sharing actionable insights with the sales team.
  • Reporting & Analysis: Analyze campaign performance data and share concise reports with senior management. Recommend improvements based on marketing trends, analytics, and competitor benchmarking.

Required Qualifications & Skills:

  • Strong understanding of digital and social media marketing tools and analytics.
  • Prior experience managing external agencies and small in-house teams.
  • Excellent communication, time management, and multitasking skills.
  • Highly organized with a strong sense of accountability and ownership.
  • Collaborative workplace culture and leadership visibility.

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