Salesforce Marketing Cloud Developer

3 weeks ago


Chennai, Tamil Nadu, India NexionPro Services Full time
Job Title: Salesforce Marketing Cloud Developer

We are seeking an experienced Salesforce Marketing Cloud Developer to join our team at NexionPro Services. As a key member of our marketing team, you will be responsible for designing, developing, and implementing customizations for various marketing initiatives using Salesforce Marketing Cloud tools.

Key Responsibilities:
  • Design and develop customizations for marketing initiatives using Salesforce Marketing Cloud tools.
  • Work with Email Studio, Automation Studio, Mobile Studio, Contact Builder, Journey Builder, and Interaction Studio to design customer journeys.
  • Develop scripts using AmpScript, Service Side JavaScript (SSJS), SQL, and build Cloudpages.
  • Configure and manage Salesforce Marketing Cloud Connector, syncing with Salesforce CRM and ensuring proper data flow.
  • Implement and manage API integrations (SOAP and REST), as well as configuring Installed Packages and components.
  • Work with Customer Data Platforms (CDP), Automation Studio, and other Salesforce Marketing Cloud features to manage and maintain data extensions and automations.
  • Implement subscription management and handle Opt-In/Opt-Out processes for both email and SMS.
  • Configure Short Codes and ensure proper SMS sending.
  • Set up SAP (Send Authentication Package) and manage domain configurations for email sends.
  • Handle ENS (Event Notification Service) to capture notifications of transactional sends.
Requirements:
  • Hands-on experience in Salesforce Marketing Cloud tools and configurations.
  • Expertise in AmpScript, SSJS, SQL, and Cloudpage development.
  • Strong understanding of data management, including data designer and relationships in Salesforce Marketing Cloud.
  • Knowledge of API integrations (SOAP & REST).
  • Experience in configuring Marketing Cloud Connector and working with CRM data syncing.
  • Familiarity with SAP (Send Authentication Package) and SMS Short Codes.
  • Ability to design and maintain data extensions, customer journeys, and automations within Salesforce Marketing Cloud.
  • Strong understanding of subscription management and compliance regulations for email/SMS.
Education and Experience:
  • B.E. / B.Tech / M.C.A or equivalent.
  • 4+ years of relevant experience in Salesforce Marketing Cloud development.
  • Proven experience working with Customer Data Platforms (CDP), Automation Studio, and Journey Builder.


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