
Digital Marketing Professional
23 hours ago
We are seeking an experienced Senior Digital Marketing Specialist to join our team. In this role, you will be responsible for planning, running, and optimizing campaigns across Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
You will drive performance and sales-led campaigns to achieve business objectives, manage and optimize Google Merchant Center feeds, set up and maintain accurate tracking using Google Tag Manager (GTM), and monitor, analyze, and report campaign performance using Google Analytics and other reporting tools.
Your responsibilities will include managing campaign budgets, targeting, and bidding strategies to maximize ROI, as well as leveraging your analytical and numerical skills with a data-driven mindset.
We offer a collaborative and growth-oriented work environment, exposure to the latest tools and digital marketing strategies, and the opportunity to work on high-impact campaigns across multiple platforms.
- Key Requirements:
- Proven experience in managing Google & Meta Ads campaigns (1-2 years)
- Hands-on experience with GTM, Shopping Ads, and campaign reporting
- Strong knowledge of performance marketing, analytics, and digital advertising platforms
- Excellent analytical and numerical skills with a data-driven mindset
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