Digital Narrative Lead
2 weeks ago
We are seeking an experienced Digital Narrative Lead to join our team at Ridhira Group. The successful candidate will be responsible for creating engaging, high-quality content that resonates with our target audience and supports our business objectives.
About Ridhira Group:
Ridhira Group is a dynamic conglomerate encompassing Real Estate, Spa, and Event locations. Our commitment to innovation and excellence is matched only by our dedication to building a team of passionate individuals who share our vision.
Job Responsibilities:
The Digital Narrative Lead will be responsible for:
- Developing and executing a comprehensive digital narrative strategy aligned with business goals and target audience preferences.
- Creating engaging, high-quality content, including blog posts, articles, social media posts, website copy, email newsletters, and marketing collateral.
- Ensuring all content is consistent in style, tone, and voice, and adheres to brand guidelines.
- Collaborating with cross-functional teams, including Marketing, Design, and Sales, to ensure content aligns with overall marketing initiatives and drives measurable results.
- Leading and mentoring a team of content creators, providing guidance, feedback, and support to foster their professional growth and development.
Requirements:
The ideal candidate will possess:
- Masters' degree in Marketing, Communications, Journalism, or related field.
- Proven experience in content creation and management, preferably in a fast-paced environment or within the real estate, hospitality, or retail industry.
- Exceptional writing and editing skills, with a keen eye for detail and the ability to craft compelling narratives that resonate with diverse audiences.
- Strong leadership and team management abilities, with a track record of building and motivating high-performing teams.
- Proficiency in content management systems, SEO principles, and analytics tools.
- Creative thinker with a strategic mindset and a passion for storytelling.
Estimated Salary:$120,000 - $150,000 per annum, depending on experience.
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