Visual Storyteller and Brand Ambassador
4 weeks ago
L M Exchange, a leading financial services provider, is seeking a skilled Graphic Designer and Social Media Coordinator to drive visual storytelling and brand development.
The ideal candidate will have a strong portfolio and a passion for managing social media platforms, brand development, and digital content creation.
Key Responsibilities:
• Develop and create engaging visual content for digital platforms, including website banners, social media posts, advertisements, newsletters, and presentations.
• Design brochures, flyers, posters, and other print marketing materials as needed.
• Collaborate with the marketing and content teams to conceptualize and execute design projects that meet campaign objectives.
• Ensure all visual content aligns with the company's brand identity and guidelines.
• Edit photos and videos to create engaging multimedia content.
• Manage multiple design projects simultaneously while meeting deadlines.
Social Media Coordination:
• Manage and maintain the company's social media accounts, ensuring consistent and on-brand messaging.
• Develop and implement a social media content calendar in alignment with marketing campaigns and business goals.
• Create engaging, original content, including posts, stories, videos, and interactive content to boost user engagement.
• Monitor social media trends, tools, and platforms to continuously improve strategy and audience reach.
• Engage with followers by responding to comments, messages, and interactions in a timely and professional manner.
• Track and analyze social media metrics, providing regular reports on performance, engagement, and areas for improvement.
Marketing Collaboration:
• Work closely with the marketing team to ensure all graphic and social media content supports overall marketing goals.
• Assist in brainstorming and creating new strategies to increase brand awareness and customer engagement.
• Coordinate with other departments to create content that supports company-wide initiatives, events, and product launches.
• Help organize and promote digital campaigns, product releases, and special events across various platforms.
Qualifications:
• Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.
• 2+ years of experience in graphic design and social media management.
• Proficiency in graphic design software and experience with video editing tools.
• Strong understanding of social media platforms, including content creation, trends, and analytics.
• Excellent communication skills, both written and verbal.
• Creativity, with a keen eye for design and attention to detail.
• Strong organizational skills and the ability to manage multiple projects at once.
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