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Performance Marketing Strategist
Job Description:We are seeking a skilled Performance Marketing Strategist to develop and execute performance marketing strategies across all channels for various clients.
As a Performance Marketing Strategist, you will be responsible for media planning, campaign measurement, and reporting. You must have hands-on experience with performance marketing ecosystems including media planning, Google Ads, Facebook ads, e-commerce ads, analytics, and affiliates.
Strong communication and team management skills are essential. Experience in a similar role from a digital agency background is preferred.
Key Responsibilities:- Media Planning: Develop and execute media plans that meet client business objectives
- Campaign Measurement: Measure and report the performance of all performance marketing campaigns against goals (ROI and KPIs)
- Strategy Development: Develop and execute performance marketing and PPC strategies across all channels for various clients
- Optimization: Monitor and optimize the overall PPC strategy for clients for maximum output
- 4-5 years of experience in a similar role from a digital agency background
- Strong communication and team management skills
- Working knowledge of the overall digital marketing mix - Web Analytics, Email, SEO, PPC, Content, Social & Affiliates
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