Executive Brand Manager for Business Leaders

2 days ago

Coimbatore, Tamil Nadu, India beBeeBrandManagement Full time ₹ 10,00,000 - ₹ 15,00,000

Job Title: Executive Brand Manager

We are seeking a seasoned professional to manage the personal brand of our business leaders across various digital platforms. This role involves end-to-end content planning, social media execution, and reputation management in alignment with the leader's voice, values, and vision.

Key Responsibilities:

  • Develop and maintain a monthly content calendar tailored to the business leader's areas of expertise and interests.
  • Align content themes with current trends, industry news, company milestones, and leadership values.
  • Research and pitch content ideas (articles, posts, videos) that resonate with the target audience.

Content Creation & Publishing:

  • Write high-quality, engaging content including posts, tweets, articles, thought leadership blogs, short videos, and story captions.
  • Create impactful carousels, infographics, and quotes that enhance the business leader's online presence.
  • Collaborate with graphic/video teams to produce multimedia content.

Social Media Management:

  • Manage the business leader's social media profiles, schedule updates, and monitor engagement.
  • Track content performance metrics and suggest optimizations.

Personal Brand Growth:

  • Ensure consistent tone, style, and branding across all platforms.
  • Grow the business leader's following organically using content hooks, engagement strategies, and relevant hashtags.
  • Engage with other thought leaders and communities to increase visibility.

Required Skills & Qualifications:

  • Bachelor's degree in marketing, journalism, communications, or related field.
  • 2+ years of experience in personal branding, executive communications, or social media marketing.
  • Exceptional copywriting skills tailored for leadership tone and business storytelling.
  • Proficiency with social media scheduling tools.
  • Knowledge about ORM (Online Reputation Management) tools.
  • Familiarity with analytics tools.
  • Bonus: Experience using AI tools for rapid content production.

Preferred Traits:

  • Strong sense of empathy and ability to reflect another person's voice authentically.
  • Proactive, organized, and deadline-driven.
  • A strategic thinker who can blend creativity with analytics.
  • Sensitive to trends, audience psychology, and professional tonality.

Business Leaders includes CEOs, founders, directors, department heads, entrepreneurs, C-Suite etc.

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