Brand Marketing Strategist

3 days ago


Mumbai, Maharashtra, India UNISON INTERNATIONAL CONSULTING Full time
Job Description:
As a Brand Marketing Strategist at UNISON INTERNATIONAL CONSULTING, you will be responsible for developing and executing marketing strategies to build and enhance brand presence for the restaurant business. Your goal is to drive customer engagement and sales growth through effective digital marketing campaigns, including social media, SEO, email marketing, and online advertising.

Key Responsibilities:
Develop and execute marketing strategies to build and enhance brand presence for the restaurant business. Collaborate with internal teams to design and implement marketing programs that drive customer engagement and sales growth. Plan and execute promotional events, partnerships, and influencer collaborations to enhance brand visibility. Monitor and analyze market trends, competitors, and customer insights to refine marketing strategies. Lead the development of creative marketing materials including brochures, ads, and menus. Manage marketing budgets, ensuring effective allocation of resources across campaigns. Regularly report on marketing performance metrics and ROI to senior management.

Qualifications:
Bachelor's degree in Marketing, Business, or related field. 5-10 years of experience in brand marketing, specifically in the restaurant or hospitality industry. Proven track record of successful marketing campaigns and brand-building initiatives. Strong knowledge of digital marketing and social media platforms. Excellent communication, leadership, and project management skills.

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