
Electronics Industry Marketing Lead
22 hours ago
We are seeking a skilled and experienced marketing professional to lead our business growth initiatives.
The ideal candidate will have a strong background in electronics manufacturing and be responsible for generating leads, building client relationships, identifying new business opportunities, and driving brand expansion.
- Develop and execute strategic marketing plans to attract OEMs/ODMs in India and abroad.
- Generate and qualify leads through online/offline channels, industry expos, and professional networks.
- Identify new markets, customer segments, and partnership opportunities.
- Coordinate and manage participation in trade shows, exhibitions, and industry events.
- Maintain CRM systems and track lead conversion performance.
- Work closely with the sales and technical teams to prepare RFQ responses, proposals, and client presentations.
Key Requirements:
- Bachelor's degree in Electronics, Marketing, Business Administration, or related field.
- Minimum 2–3 years of marketing/sales experience in the EMS or electronics manufacturing industry.
- Strong understanding of EMS processes, PCBA, wiring harness, and box-build services.
- Excellent communication and presentation skills.
- Proficient in using CRM tools and digital marketing strategies.
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