Digital Marketing Strategist

3 days ago

Gurgaon, Haryana, India beBeeMarketing Full time ₹ 1,20,00,000 - ₹ 1,65,00,000

Key Role:

A senior marketing strategist is required to design and implement comprehensive marketing plans, driving business growth through effective marketing campaigns.

The ideal candidate will be a seasoned marketing professional with at least 10 years of experience in the B2B industry, having a strong background in digital marketing strategies, tools, processes, and systems. They should be able to collaborate with cross-functional teams, drive multiple projects, and possess excellent communication and organizational skills.

Primary Responsibilities:

  • Develop and execute strategic marketing communications campaigns across all channels.
  • Collaborate with sales leaders, segment managers, and product managers to create compelling content and identify channels and platforms.
  • Lead digital marketing activities, including paid media promotion, marketing automation, SEO, SEM, website enhancement, and lead management.
  • Plan and manage marketing programs, monitoring and evaluating their effectiveness.

Essential Qualifications:

  • Minimum 10 years of relevant marketing leadership experience in the B2B industry.
  • Strategic thinking with a growth mindset.
  • Experience working with cross-functional and cross-regional teams.
  • Understanding and appreciation of new-age digital marketing strategies and tools.

Benefits Package:

  • Opportunity to work with a global company offering innovative materials science and digital identification solutions.
  • Chance to develop and implement strategic marketing roadmaps and plans.
  • Dynamic and collaborative work environment.

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