Marketing Strategist

4 weeks ago


Hyderabad, Telangana, India Aliens Group Full time

Marketing Strategist Role

Aliens Group, a leading real estate player, seeks a skilled Marketing Strategist to drive customer acquisition and conversion. The ideal candidate will develop and execute comprehensive performance marketing strategies, leveraging data-driven insights to optimize campaign targeting and budget allocation.

Key Responsibilities:

- Conduct market research and competitor analysis to inform marketing strategies.

- Collaborate with cross-functional teams to create compelling marketing assets and campaigns.

- Manage and optimize campaigns, including bid management and landing page optimization.

- Analyze key metrics (CPA, ROAS, CLV) for data-driven decision-making.

- Utilize marketing tools (e.g., Google Ads, Facebook Ads Manager, Google Analytics) for monitoring and insights.

Requirements:

- MBA/PGDM from a top-ranked campus in Marketing or equivalent field.

- Proven experience as a Marketing Specialist, preferably in real estate.

- Strong analytical skills and experience working with digital marketing platforms.

- Ability to work in a fast-paced environment and drive results-oriented campaigns.


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