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Senior Product Development Specialist

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Product Manager Job Description

We are seeking a seasoned and dynamic Product Manager to ensure successful brand growth and the launch of innovative market-driven products.

The ideal candidate will have experience in sales and marketing, with a strong understanding of the Pharmaceutical industry and ability to interpret market data. They should also possess strong problem-solving skills to address regulatory challenges, market access issues, and product-related obstacles.

  • Responsibilities include generating new product ideas from Key Opinion Leaders (KOL) interactions, prioritizing these ideas, preparing business cases, analyzing market and competitor data, and handling creative aspects like branding.
  • The candidate will be responsible for marketing planning by preparing product launch materials, coordinating launch meetings, training the sales force, and tracking initial product performance for the first 12 months to ensure effective product marketing.
  • They will also be responsible for brand performance review by gathering market insights, identifying key issues, and implementing action plans to maintain optimal brand performance, including conducting market research for brand positioning correction.
  • In addition, the candidate will interact with Key Opinion Leader (KOLs), conduct fieldwork to gather insights, update KOLs on product value, and collate product evidence and clinical reports to build strong relationships and drive growth.
  • The Product Manager will also handle Supply Chain Management (SCM) by tracking product quantities and supply, sharing new product plan quantities with the SCM team, and promptly addressing product shortages or excess to ensure product availability in the market.
Qualifications and Skills
  • Educational Qualification: Science/Pharma/Medical Graduate preferably with MBA in Marketing
  • Minimum Work Experience Required: 3-6 years of experience in sales and 1-2 years of experience in marketing
  • Technical Skills: Understanding of Pharmaceutical industry; ability to interpret market data; gain marketing insights from various resources
  • Behavioural Skills: Strong collaborator and excellent communication; good at building and leveraging relationships; adaptability and change management skills; creative and good analytical thinker