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Global Paid Advertising Manager

2 weeks ago

Delhi, Delhi, India Kaplan International Pathways Full time
About Us:
Kaplan International Pathways is a leading provider of international education solutions, offering a wide range of programs and services to students from around the world. With a strong presence in multiple countries, we are committed to delivering high-quality education and fostering a diverse and inclusive community.

Job Summary:
We are seeking a highly motivated and experienced Global Paid Advertising Manager to join our team. As a key member of our global marketing department, you will be responsible for developing and implementing effective paid advertising campaigns across various platforms, including Google Ads, Facebook, and Instagram.

Key Responsibilities:
  • Develop and implement effective paid advertising strategies to drive business growth and meet marketing objectives
  • Manage and optimize paid campaigns across multiple geographic regions
  • Monitor and analyze campaign performance using data analytics tools
  • Collaborate with cross-functional teams to ensure seamless execution of marketing campaigns

Requirements:
  • Minimum 2 years PPC and Paid Social experience
  • Knowledge of digital marketing concepts
  • Strong analytical skills
  • High attention to detail
  • Strong understanding of reporting platforms, e.g., Google Analytics