Digital Marketing Specialist

3 weeks ago


Greater Noida, Uttar Pradesh, India HireBloc Full time

Job Title: Search Engine Optimization Specialist

HireBloc is looking for a skilled Search Engine Optimization (SEO) Specialist to join our team. As an SEO Specialist, you will play a key part in developing and implementing effective SEO strategies to maximize our online visibility and organic traffic.

Key Responsibilities:

  • Keyword Research and Analysis: Conduct keyword research and analysis to guide content optimization.
  • On-Page Optimization: Review and optimize website content meta tags and other on-page factors.
  • Performance Analysis: Analyze website performance using Google Analytics or similar tools.
  • Link Building: Develop and execute link building strategies to enhance off-page SEO.
  • Industry Trends: Stay updated with search engine algorithms and industry best practices.
  • Collaboration: Collaborate with content creators to ensure SEO best practices are followed.
  • Performance Monitoring: Monitor and report on SEO performance and make recommendations for improvement.
  • Technical SEO: Perform website audits to identify technical SEO issues.
  • Local SEO: Implement and manage local search strategies for regional visibility.

Required Qualifications:

  • Bachelor's Degree: Bachelor's degree in Marketing Communications or related field.
  • Experience: Proven experience as an SEO Specialist or similar role.
  • Track Record: Demonstrable track record of implementing successful SEO strategies.
  • Search Engine Algorithms: Thorough understanding of search engine algorithms and ranking factors.
  • Technical Skills: Familiarity with HTML, CSS, and website evaluation tools.
  • SEO Tools: Experience with Google Analytics, Google Search Console, and other SEO tools.
  • Soft Skills: Excellent analytical and problem-solving skills.
  • Communication: Strong communication and interpersonal abilities.
  • Teamwork: Ability to work effectively in a team environment.
  • Staying Up-to-Date: Up-to-date with the latest trends and best practices in SEO.

Preferred Qualifications:

  • Certification: Certification in Google Analytics or similar platforms.
  • Local SEO and E-commerce SEO: Experience with local SEO and e-commerce SEO is advantageous.


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