Luxury E-Commerce Business Strategist

1 day ago

Kannur, Kerala, India beBeeBusiness Full time ₹ 50,00,000 - ₹ 1,00,00,000

Key Job Responsibilities:

We are seeking a dynamic business leader to spearhead the strategic development and execution for our online business. As the Business Manager, you will be responsible for shaping our business strategy across channels, enhancing brand awareness, and driving engagement to elevate our online luxury website to new heights.

You will work closely with cross-functional teams to develop and implement brand initiatives that resonate with our target audience and reinforce our position as a leader in the luxury e-commerce space.

The ideal candidate will have a strong understanding of digital marketing channels, including social media, affiliate & email marketing, and SEO/SEM.

Performance Analysis and P&L Ownership
  • Plan, forecast, report on sales, costs, and business performance, according to company requirements.
  • Develop strategies and plans for business expansion and future development.
  • Guide buyer on creating the right product and price mix.
  • Oversee advertising and promotional strategy and activities.
  • Manage costs and overheads and all factors affecting the profitable performance of the business.
  • Liaise with external agencies and authorities as necessary (advertising, PR, recruitment, training, customer care tools, etc.).
Partner Management

Liaise with 500+ brand principals to drive business based on market research and past product performance.

Driving quarterly reviews for key brands live on platform.

Brand Positioning

Define and communicate the unique value proposition of our brand, positioning us as a leader in the luxury e-commerce space.

Market Research

Stay abreast of industry trends, competitor activities, and customer preferences to inform brand strategy and identify growth opportunities.

Key skills required include strategic thinking, creativity, and analytical skills with the ability to interpret data and derive actionable insights.

The successful candidate will have excellent communication skills, with the ability to craft compelling brand narratives and engage diverse audiences.

This is a leadership role and you will be leading a team of 30 employees across Merchandising, Operations, Marketing, Customer Care, and Creative & Content.

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