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Senior Digital Marketing Architect

1 month ago

Noida, Uttar Pradesh, India Adobe Full time

About the Role

We are seeking a highly skilled Senior Digital Marketing Architect to join our team at Adobe. As a key member of our consulting practice, you will be responsible for leading cross-functional project teams and guiding clients through the definition, deployment, and optimization stages of our consulting engagements.

Key Responsibilities

  • Construct a technical architecture of multiple solutions fitting client's industry standards, use cases, strategy, and technical needs
  • Work with technical leads to design a solution that optimally utilizes Adobe tools and supports clients use cases, strategy, and industry standards
  • Break down customer strategies into phased roadmaps according to customer priorities, industry best practices, and technology prerequisites and dependencies
  • Align roadmap phases to executable use cases
  • Contribute to customer's digital marketing strategies based on industry best practices
  • Provide strategic guidance and direction to customers for maximizing their digital marketing effectiveness
  • Use the latest best practice learning from the industry to help customers ensure that marketing campaigns and solutions are fully integrated and fine-tuned via data-driven insights
  • Assist with defining digital marketing solution and consulting scope during sales cycle
  • Progress overall maturity and scale of consulting practice by creating and sharing knowledge in the form of whitepapers, best practices, methodologies, templates, etc.

Requirements

  • 12+ years of experience in designing solutions where AEM is the key component
  • Experience in integration architecture patterns
  • Preferred technical skills are Adobe Experience Cloud (Adobe Analytics, Target, AJO, Campaign, Magento & personalization platforms) and digital marketing strategy
  • Leading professional services role such as Technical/Solution Architect or Technical Program Manager, leading delivery of web applications or analytics implementations
  • Experience designing and/or implementing solutions for any of the following: Web Content Management, Rich internet applications, Web & Social Analytics, Marketing Automation, Online Ad targeting, Content Personalization
  • Understanding of custom software development processes and engagement methodologies including Agile, Scrum, and waterfall
  • Knowledge of current digital marketing trends and best practices on topics such as personalization, cross-channel marketing, mobile, data-driven optimization of experiences
  • Expertise in the following languages and technologies: HTML, HTML5, JavaScript, XML, Java, WCM, services-based architecture, REST, Web analytics, content targeting

What We Offer

  • Innovative thinker and desire to help us build out a new consulting practice and be a pioneer within Adobe Consulting
  • Fantastic executive presence, capable of gaining trust of C-level executives
  • Strong verbal, presentation, and written communication skills
  • Excellent problem-solving skills, with a demonstrated ability to identify issues, solve them quickly and well, and know when to rely on internal resources to assist
  • Strong conflict resolution and negotiation skills
  • Superb organizational skills to be able to coordinate complicated projects
  • Exceptional team building and team management skills, with proven experience managing virtual teams
  • Ability to manage in an environment of ambiguity with diverse stakeholders
  • Experience working in a presales capacity
  • Willingness to travel (up to 50%) in support of key customer project milestones