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Content Strategist

2 months ago

Gurgaon, Haryana, India IndusInd Bank Full time

About the Role:

We are seeking a highly skilled Brand Content Manager to join our marketing team at IndusInd Bank. The ideal candidate should have expertise in content marketing, brand storytelling, and social media platforms, with a strong understanding of the digital space and brand building.

Key Responsibilities:

  • Develop and execute effective content strategies that drive business results.
  • Write compelling and engaging content for various audiences.
  • Manage INDIE social media handles and create content to increase follower base.
  • Analyze and demonstrate the impact of campaigns in business growth.
  • Collaborate with cross-functional teams to drive the content strategy.

Requirements:

  • Bachelor's degree/MBA in marketing, communications, journalism, or a related field.
  • 3-5 years of experience in content marketing.
  • Solid understanding of social media platforms.
  • Strong copywriting skills.
  • Ability to think critically and creatively.