Innovative Marketing Strategist

5 days ago

Kurnool, Andhra Pradesh, India beBeeInfluencer Full time ₹ 40,00,000 - ₹ 60,00,000
Role Summary:

As a seasoned marketing professional, we seek an exceptional Influencer Marketing Executive to spearhead the development and execution of innovative influencer campaigns across various social media platforms.

Key Responsibilities:
  • Develop strategic partnerships with influencers to drive brand awareness and engagement.
  • Collaborate with cross-functional teams to design and implement influencer marketing strategies that support product launches, seasonal promotions, and brand initiatives.
  • Oversee the negotiation, briefing, content review, and performance tracking of influencer relationships.
  • Monitor and analyze campaign metrics using analytics tools, providing actionable insights to optimize future campaigns.

Requirements:

  • A robust network of micro, macro, and potentially mega influencers aligned with the brand's target audience and values.
  • Proven track record of executing successful influencer marketing campaigns with measurable results.
  • Excellent written and verbal communication skills, with the ability to manage multiple influencer relationships.
  • Collaborative mindset, with experience working cross-functionally with creative, content, and marketing teams.

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