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Digital Advertising Strategist

2 weeks ago

Ahmedabad, Gujarat, India Excellent Publicity Full time

At Excellent Publicity, we are seeking a skilled Digital Advertising Strategist to develop and execute advertising campaigns for our over-the-top (OTT) video streaming services.

The ideal candidate will have a deep understanding of the digital advertising landscape and the ability to analyze data to optimize campaigns. Key responsibilities include:

  • Developing, executing, and managing advertising campaigns for In-App & OTT streaming services.
  • Collaborating with internal teams to ensure campaigns meet objectives and are executed on time.
  • Analyzing data to optimize campaigns, including ad performance and user engagement metrics.

The successful candidate should have:

  • 1+ year of experience in digital advertising, with a focus on In-App OTT streaming services.
  • A strong understanding of the digital advertising landscape and best practices for optimizing campaigns.
  • Proficiency in data analysis and experience with tools such as Google Analytics and Excel.