Social Media Director

2 weeks ago

Gurgaon, Haryana, India beBeeDigitalMarketing Full time ₹ 80,00,000 - ₹ 1,20,00,000

Job Overview:

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We are seeking a skilled Social Media Strategist to join our team and help drive our digital presence forward.

About the Role:

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This is an exciting opportunity to leverage your expertise in social media marketing, digital content creation, and team management to take our brand to the next level.

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Key Responsibilities:

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  • Develop and execute comprehensive social media strategies to boost brand awareness, engagement, and conversion rates across multiple channels.">
  • Manage WhatsApp marketing campaigns to foster customer relationships and generate leads.">
  • Oversee daily social media operations, ensuring consistent content alignment with our brand voice, tone, and style.">
  • Analyze and report on social media performance metrics, providing actionable insights for improvement.">
  • Collaborate with the marketing team to create compelling content that aligns with business objectives.">
  • Lead and guide a dynamic team, providing guidance and mentorship for smooth execution of all digital marketing activities.">
  • Stay up-to-date with the latest trends in social media, digital marketing, and related fields to ensure innovative strategies.">
  • Manage content calendar and ensure timely delivery of content across platforms.">
  • Work closely with other departments to create campaigns that reflect company initiatives and offerings.">
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Requirements:

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  • 5+ years of experience in social media management, digital marketing, or a related field, preferably in the fintech industry.">
  • Strong proficiency in email marketing and WhatsApp marketing.">
  • Expertise in social media optimization and content strategies for various platforms.">
  • Proven experience in team handling and managing a team of digital marketers or content creators.">
  • Excellent communication and writing skills, with the ability to create engaging content that resonates with diverse audiences.">
  • Strong analytical skills to track and measure campaign success and suggest improvements.">
  • In-depth knowledge of tools and platforms for social media scheduling, email marketing, and performance analytics.">
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.">
"]},

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