PPC Campaign Manager

2 weeks ago


Noida, Uttar Pradesh, India Cloudzupp Full time

Job Summary:

We are seeking a skilled PPC Executive to spearhead our paid search efforts and drive online marketing success.

In this role, you will leverage your expertise in search engine marketing (SEM) principles, including search engine optimization (SEO), to deliver high-performing PPC campaigns.

Your primary objective will be to maximize return on investment (ROI) through data-driven decision making and continuous campaign optimization.

Key Responsibilities:

  • Analyzing market trends and competitor activity to inform paid search strategies
  • Developing and executing campaigns across multiple search platforms (e.g., Google Ads, Bing)
  • Collaborating with cross-functional teams to ensure seamless campaign execution
  • Fine-tuning keyword selection and audience targeting to enhance campaign performance
  • Monitoring budget and adjusting bids to achieve optimal ROI

Requirements:

  • Proven experience as a PPC Manager or Digital Marketing Specialist
  • Strong analytical skills and experience with data analysis and reporting
  • In-depth knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g., Google Ads, Facebook, Yahoo) and analytics tools (Google Analytics, Tableau, Web Trends)


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