Marketing Strategist

4 days ago

Solapur, Maharashtra, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000

About the Role:

We seek a strategic Marketing professional to drive business growth through compelling narratives and impactful storytelling.

Key Responsibilities

  • Develop and execute a comprehensive content marketing strategy aligned with business objectives.
  • Lead brand-building campaigns that position the company as a thought leader in life insurance and healthcare investments.
  • Define brand messaging, tone, and storytelling approach to enhance audience engagement.
  • Create and oversee multi-channel marketing campaigns, integrating social media, digital, and offline initiatives.

Content & Digital Strategy

  • Develop high-quality blogs, video scripts, podcasts, and educational content that simplify life insurance concepts.
  • Lead content-driven digital engagement strategies, including carousels, reels, and interactive campaigns.
  • Manage content for the website.

Customer Engagement & Community Building

  • Drive customer-centric campaigns, such as referral initiatives, to boost participation.
  • Develop social media engagement strategies, incorporating witty notifications and engaging narratives.
  • Work with design and UX teams to enhance the digital experience through storytelling.

Legal & Compliance Coordination

  • Ensure all marketing content and campaigns adhere to regulatory guidelines and compliance requirements.
  • Collaborate with legal and compliance teams to secure approvals for marketing materials.
  • Stay updated on regulatory changes affecting life insurance and financial services marketing.

Stakeholder & Agency Management

  • Collaborate with cross-functional teams to ensure content alignment.
  • Manage relationships with external agencies and vendors, ensuring high-quality content execution.

Performance & Optimization

  • Analyze content performance and marketing campaign effectiveness using data-driven insights.
  • Continuously optimize content strategies based on audience engagement and business impact.
  • Monitor industry trends and competitor activity to stay ahead in the financial services marketing space.

Qualifications & Experience

  • Bachelor's or Master's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in content marketing, brand strategy, or digital marketing, preferably in the BFSI sector.
  • Proven expertise in developing and executing brand campaigns across digital and offline channels.
  • Strong storytelling skills, with the ability to simplify complex financial topics for diverse audiences.
  • Experience managing marketing budgets, agency relationships, and multi-stakeholder collaboration.
  • Knowledge of SEO, content marketing trends, and digital engagement strategies.
  • Strong analytical mindset, with the ability to measure campaign performance and drive data-driven decisions.
  • Familiarity with regulatory and compliance processes in financial services marketing.

  • Business Development Strategist

    4 days ago

    Solapur, Maharashtra, India beBeeStrategist Full time ₹ 50,00,000 - ₹ 1,00,00,000

    Are you a sales professional looking to leverage your skills in business development and strategy? We have an exciting opportunity for a motivated individual to join our team as a Business Development Strategist. This role will involve identifying new business opportunities, developing strategies to drive growth, and working closely with our leadership team...

  • Content Strategist

    59 minutes ago

    Solapur, Maharashtra, India beBeeCopywriter Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Title: Content Strategist & ScriptwriterWe are seeking a skilled content strategist and scriptwriter to join our creative team. As a content strategist, you will develop engaging stories for our social media platforms and video content.Your primary responsibilities will include:Creating compelling video scripts for short-form videos, reels, and course...

  • Global Market Expert

    5 days ago

    Solapur, Maharashtra, India beBeeEconomist Full time ₹ 15,00,000 - ₹ 21,00,000

    About the Role We are seeking a seasoned Economist to join our team. As a Senior Economist, you will play a key role in shaping our investment strategy and contributing to the success of our organization. Key Responsibilities: Develop econometric models to forecast future trends and risks. Analyze macroeconomic data to identify economic trends and themes....

  • Growth Strategist

    4 days ago

    Solapur, Maharashtra, India beBeeGrowthStrategist Full time ₹ 10,00,000 - ₹ 13,00,000

    Job Title: Growth Strategist">About the Role:We're seeking a strategic professional to lead our multiple projects.">Key Responsibilities:">Design and execute growth plans for multiple projects.">Define customer personas, market segmentation, and competitive differentiation to drive positioning and messaging.">Requirements:">">2–3 years of experience in...

  • Senior Content Strategist

    4 days ago

    Solapur, Maharashtra, India beBeeContent Full time ₹ 50,00,000 - ₹ 80,00,000

    Job Description:We are seeking an experienced Content Strategist to join our creative team. As a key member, you will develop and implement effective content marketing strategies that drive engagement and conversions.Your primary responsibility will be to create compelling, on-brand content across various mediums—digital campaigns, social media, websites,...

  • Growth Strategist

    2 days ago

    Solapur, Maharashtra, India beBeeGrowth Full time ₹ 90,72,600 - ₹ 1,21,59,600

    Job Title:Growth Strategist">As a key member of our team, the Growth Strategist will play a pivotal role in driving business expansion and client success. You will work closely with both internal teams and client stakeholders to identify growth opportunities, develop tailored solutions, and execute implementation strategies.">About the Role:This is an...

  • Digital Event Strategist

    2 days ago

    Solapur, Maharashtra, India beBeeStrategist Full time ₹ 7,62,600 - ₹ 15,14,200

    Job OverviewWe are seeking a skilled Digital Event Strategist to join our team. In this role, you will be responsible for planning, executing, and optimizing webinars that engage our audience, promote our products, and support lead generation.Key Responsibilities:Webinar Planning and Execution: Develop a comprehensive webinar strategy that aligns with our...

  • Marketing Strategist

    3 days ago

    Solapur, Maharashtra, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000

    Performance Marketing ProfessionalThis is a full-time role for a seasoned marketing expert who can develop and implement successful marketing strategies.Key Responsibilities:Conduct in-depth market research to stay informed about industry trends and customer preferencesUtilize analytical tools to analyze campaign performance and optimize marketing...

  • Prepaid Business Marketing Lead

    3 days ago

    Solapur, Maharashtra, India beBeeBusiness Full time ₹ 70,00,000 - ₹ 85,00,000

    Job TitleMarketing Strategist Prepaid Business GrowthLead a team to expand prepaid revenue and subscriber base through strategic marketing initiatives.Develop revenue growth plans by identifying market trends and opportunities.Collaborate with sales, product, and customer teams to execute marketing strategies.Design and implement usage and retention...

  • Marketing Innovator

    9 hours ago

    Solapur, Maharashtra, India beBeeStrategist Full time ₹ 70,00,000 - ₹ 85,00,000

    Job Title: Brand StrategistWe are seeking a skilled professional to collaborate with our creative team and devise innovative concepts and strategies for launching new projects. The ideal candidate will monitor project progress, implement their creative vision, and serve as a reference point for any creative plan aiming to reach customers.The primary goal is...