Content Strategist

2 days ago

Allahabad, Uttar Pradesh, India beBeeStrategist Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Senior Manager - Branded Content

About Us:

As a pioneering marketing organization, we seek to engage with innovative and strategic thinkers who can spearhead the execution of branded content campaigns. This role involves collaborating closely with brands to create compelling content strategies and bringing them to life through meticulous execution.

  • Lead the end-to-end execution of branded content campaigns, ensuring seamless delivery from ideation to production and post-campaign analysis.
  • Develop detailed, actionable content briefs that align with client objectives, target audience insights, and platform specifications.
  • Oversee the creative development process, ensuring content reflects the brand's messaging, tone, and marketing goals while engaging the target audience.
  • Ensure that all branded content campaigns are executed within budget, on time, and to the highest quality standards.
  • Collaborate with cross-functional teams (creative, media, strategy, and production) to ensure the smooth execution of campaigns across multiple platforms (social media, digital, TV, etc.).
Client & Stakeholder Management
  • Act as the main point of contact for clients, managing relationships, and ensuring their vision and objectives are accurately reflected in content briefs and executions.
  • Lead strategy discussions, using insights to guide campaign direction and ensure alignment with brand goals.
  • Work collaboratively with clients to gather requirements and translate them into clear, concise briefs for the creative and production teams.
Campaign Monitoring & Reporting
  • Track and monitor campaign performance across key metrics such as engagement, reach.
  • Provide regular updates to clients on campaign progress, performance insights, and optimization recommendations.
  • Post-campaign, analyze results and share insights with clients to help shape future content strategies.

Our ideal candidate is an innovative and strategic thinker with 5-6 years of experience in branded content strategy and execution. If you have a passion for creating compelling content and collaborating with cross-functional teams, please apply below.

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