Digital Marketing Strategist

6 days ago

Kerala, India beBeeMarketing Full time ₹ 18,00,000 - ₹ 25,00,000

Job Title:

">Digital Marketing Strategist">

Job Summary:

">

We seek an experienced Digital Marketing Strategist to lead our digital marketing efforts. The ideal candidate will develop and execute effective digital strategies, drive online engagement, and grow our customer base.

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Key Responsibilities:

">
  • ">
  • Strategic Planning:">
    • ">
    • Develop and implement comprehensive digital marketing strategies aligned with our business objectives.">
    • Conduct market research and competitor analysis to stay up-to-date with industry trends and best practices.">
    ">
  • Campaign Execution:">
    • ">
    • Plan, execute, and optimize paid digital campaigns across various channels, including Google Ads, YouTube Ads, and Programmatic Ads.">
    • Manage and allocate digital campaign budgets to maximize ROI.">
    • Track and analyze online sales data to identify trends and areas for improvement.">
    • Implement SEO best practices to improve organic search rankings and drive website traffic.">
    ">
  • Content Creation:">
    • ">
    • Develop engaging digital content, including social media posts, blog articles, and email newsletters.">
    • Collaborate with cross-functional teams to create cohesive brand messaging and visual identity.">
    ">
  • Reporting and Analytics:">
    • ">
    • Generate regular reports and conduct in-depth analysis of all digital marketing activities, providing actionable insights and recommendations.">
    • Monitor and report on key performance indicators (KPIs) across all digital channels.">
    ">
  • Team Collaboration:">
    • ">
    • Lead and collaborate with a team of digital marketers to achieve shared goals and objectives.">
    • Provide training and guidance to ensure team members have the skills and knowledge needed to succeed.">
    ">

Requirements:

">
  • ">
  • Master's/Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field.">
  • 4+ years of proven experience in digital marketing, with a strong portfolio of successful campaigns.">
  • In-depth knowledge and hands-on experience with social media platforms and management tools.">
  • Proficiency in Google Ads, Google Analytics, and other digital advertising platforms.">
  • Solid understanding of SEO principles and tools.">
  • Experience with e-commerce platforms and online sales tracking.">
  • Demonstrated ability to create engaging digital content.">
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.">
  • Excellent written and verbal communication skills.">
  • Ability to work independently and as part of a team in a fast-paced environment.">
  • Highly organized with strong project management skills and attention to detail.">
"],

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