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Digital Marketing Expert

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Tiruppur, Tamil Nadu, India beBeeDigital Full time ₹ 6,00,000 - ₹ 12,00,000

**Senior Google Ads Associate Job Opportunity**

We are seeking a highly skilled Senior Google Ads Associate to play a key role in executing and optimizing paid media campaigns across multiple platforms.

The ideal candidate will have strong experience in managing paid campaigns, analyzing account performance data, and developing effective PPC strategies to meet client goals.

  • Key Responsibilities:
  • Develop and execute campaign setup and analysis strategies to drive measurable results for clients.
  • Manage keyword lists and ad groups to ensure proper mapping to landing pages.
  • Understand client business objectives and formulate effective PPC strategies and roadmaps to meet their goals.
  • Monitor campaign performance and optimize campaigns for better ROI.
  • Set up goals and funnels in Google Analytics and provide regular performance reports to clients on a weekly and monthly basis.
  • Optimize campaigns across all channels (search, display, shopping, YouTube) to ensure maximum effectiveness and alignment with client objectives.

Required Skills and Qualifications:

  • Strong experience in Google Ads (Search, Display, YouTube, Shopping, and Bing)
  • Hands-on expertise in PPC and Search Engine Marketing
  • Proficient in Google Analytics for performance analysis
  • Familiarity with Digital Marketing principles and tools
  • Experience with Mobile App Campaigns (optional) and Google Shopping Campaigns
  • Skilled in Microsoft Excel for reporting and analysis
  • A strong understanding of Conversion Tracking and Funnel Setup in Google Analytics

Benefits and Other Requirements:

  • Stay updated with the latest trends in search engine marketing and digital marketing best practices
  • Identify new opportunities to drive traffic growth across desktop and mobile platforms
  • Align ads, keywords, and landing pages with the objectives and focus of the campaign

About the Role:

This is a full-time position with a competitive salary and benefits package. If you are passionate about digital marketing and have the required skills and qualifications, we encourage you to apply.