Strategic Market Researcher

1 week ago

Surat, Gujarat, India beBeeGrowth Full time ₹ 2,10,000 - ₹ 4,20,000
Job Overview

This role involves working full-time and requires candidates to meet specific requirements.

Key Responsibilities
  • Understand market entry strategies for clients and competition
  • Regularly communicate project progress and stay up-to-date
  • A hands-on approach is required, including capturing visuals of distribution methods applied by competition
  • Mix of online and offline research to understand markets and craft strategies with the core team
Brand Presence (Offline)
  • Conduct visits to local stores to observe and document store design and layout
  • Capture detailed photos and videos of each section of the store, focusing on product displays, signage, and overall aesthetics
  • Compile a comprehensive list of marketing campaigns and promotional activities observed within the stores
  • Analyze and interpret data collected during store visits to identify trends and insights relevant to marketing strategies
Brand Presence (Online)
  • Stay updated on industry trends, competitor activities, and emerging market developments
  • Analyze digital communication - A+ Content, Social Media Channels etc., and cover any other verticals that competition might be present in
Outcome
  • Develop presentations to communicate research findings effectively to key stakeholders
  • Collaborate with the team to provide valuable insights and recommendations based on market research findings
About the Employer

We are a boutique consultancy helping FMCG businesses build robust foundations.

What sets us apart?

We work with businesses at all stages, from inception to achieving significant growth.

We form close relationships with entrepreneurs, mentoring them in their journey and reducing their workload by 30%.

We become an 'External Partner' of their business, available even after the project is completed.

Some of our partner businesses include Epigamia, Le 15 Patisserie, Vahdam Teas, John Abraham Entertainment, Patil Kaki, MagikCook, Pro V, An Ode To Gaia, Alterati, Eat, Drink, Design, India Hemp Organics, Dough Adventures, Just Gummies, Lets Stock, Raya Seltzer, Teekhi Foods, Another Foods, Kusha Spices

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