Digital Marketing Director
9 hours ago
In this role, you will be responsible for leading our digital marketing efforts, focusing on search engine management (SEM). You will design and execute SEM campaigns on Google Ads and Facebook Ads Manager to meet and exceed our eCommerce sales targets.
The ideal candidate will have at least 3 years of experience in SEM specifically within the eCommerce sector or 3-4 years of experience in performance marketing within an ad agency, with a proven ability to drive sales and achieve strong ROI.
Salary: $80,000 - $110,000 per annum
Key Responsibilities- Develop and execute SEM strategies to meet and exceed eCommerce sales targets.
- Conduct advanced research on keywords, audience targeting, and competitive landscape to optimize campaign performance.
- Utilize analytical tools to monitor campaign results, adjusting strategies based on data insights to maximize effectiveness and efficiency.
- Collaborate with the marketing and eCommerce teams to ensure seamless integration of SEM strategies with broader marketing objectives and eCommerce goals.
- Stay updated with the latest trends and best practices in SEM, performance marketing, and the eCommerce industry to continually refine and improve campaign strategies.
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