
Influencer Marketing Coordinator
19 hours ago
Job Title: Sourcing Specialist
About the Role:The successful candidate will be responsible for building and maintaining relationships with influencers, their managers, and content creators in the fashion and lifestyle industries.
- Fashion Sourcing and Coordination:
- Identify and coordinate clients' outfits, jewelry, accessories, and shoes for influencer collaborations.
- Maintain a comprehensive database of influencers, their managers, and talent agencies.
- Ensure timely delivery of fashion items to influencers and their teams.
- Influencer Relations and Coordination:
- Build and maintain strong relationships with influencers, managers, and content creators.
- Understand influencers' personal styles, audiences, and brand fit to provide tailored recommendations.
- Campaign and Event Management:
- Collaborate with internal teams to develop and execute influencer dressing, gifting, and brand campaigns.
- Track and manage inventory of clients' products used for influencer partnerships.
- Ensure all collaborations align with brand guidelines and campaign objectives.
- Trend Analysis and Industry Networking:
- Stay updated on social media trends, platform updates, and emerging influencer talent.
- Provide insights and recommendations based on influencer content trends and audience engagement patterns.
- Attend fashion, lifestyle, and social media industry events to network with key stakeholders.
- Additional Tasks:
- Manage deliverables and deadlines with influencers and their teams.
- Prepare performance reports on influencer collaborations, including reach and engagement metrics.
- Handle logistical and coordination issues that may arise during the sourcing and delivery process.
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