Marketing Communications Specialist

11 hours ago

Alwar, Rajasthan, India beBeeFashion Full time ₹ 10,00,000 - ₹ 20,00,000

Alore is a metropolitan wear brand tailored to meet the harmonious lifestyle of Gen-Z.

Responsibilities

  • Develop strategic marketing initiatives for unique designer labels and products.
  • Create engaging content for social media, blogs, and newsletters to enhance brand visibility.
  • Conduct market research on current fashion trends, consumer preferences, and competitors.
  • Brief journalists, bloggers, and influencers to secure coverage for designers and collections.
  • Write and distribute press releases and other communication materials to promote events, launches, and collaborations.
  • Ensure consistent messaging across all marketing materials.
  • Manage social media accounts, schedule content, engage with followers, and monitor analytics.
  • Track and report the effectiveness of marketing campaigns.

Requirements:

  • Candidates should have a degree in business/marketing/fashion from a reputable institution.
  • Candidates should be available for an internship period of 4-6 months.
  • Candidates with experience in high fashion are preferred.

This role offers the opportunity to develop skills in marketing communications and contribute to the success of a dynamic fashion brand.

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