Strategic Marketing Specialist

2 weeks ago

Tiruppur, Tamil Nadu, India beBeePartnership Full time ₹ 18,00,000 - ₹ 25,00,000

Marketing Expert Sought

Job Overview:

We are looking for a highly skilled marketing professional to join our team as a Partnerships Associate.

In this role, you will play a key part in the development and execution of impactful partner-led marketing campaigns, building strong relationships with key stakeholders.

You will be hands-on in creating proposals, conducting research, coordinating with partners, and ensuring smooth delivery of campaigns.

This position offers excellent exposure to international tourism boards, attractions, and lifestyle brands, with ample opportunities for professional growth and development.

Key Responsibilities:

• Campaign Planning: Plan and execute co-branded campaigns with tourism boards, attractions, airlines, and lifestyle brands.

• Proposal Creation: Build persuasive and visually compelling proposals (Google Slides/PowerPoint/Canva) to communicate value propositions and ROI.

• Research & Insights: Track destination trends, competitor activities, seasonal patterns, and emerging tools to generate actionable insights.

• Campaign Operations: Manage campaign tracking (UTMs, dashboards), analyze results, and prepare performance reports.

• Stakeholder Communication: Manage professional communication with internal teams (content, design, paid marketing, CRM) and external partners.

• AI & Tools: Leverage AI and digital tools (ChatGPT, Canva AI, GA4, Looker, Similarweb, HubSpot, Google Ads) to optimize research, workflows, and reporting.

Requirements:

• 0–3 years of experience in partnerships, alliances, digital marketing, client-servicing, or business development (experience in travel, OTA, hospitality, or digital agencies preferred).

• Excellent written and spoken communication skills, confident in partner-facing interactions.

• Strong problem-solving and analytical skills.

• Proficient with GA4, Google Sheets, UTMs, CRM systems; familiarity with paid marketing basics.

• Comfortable using AI tools for research, content, and reporting.

• Skilled in creating structured decks, reports, and presentations.

What You Will Achieve in the First 90 Days:

• Deliver 2–3 live partner campaigns with measurable KPIs.

• Build a reusable library of proposals and case studies.

• Publish a monthly

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