
Finance Digital Solutions Manager
2 days ago
We are a pioneering online financial marketing platform, reaching 20 million affluent and engaged decision-makers across the finance spectrum. Our innovative digital solutions empower publishers, brands, and audiences with effective strategies for the financial services industry.
Our approach combines the reach of exclusive premium publisher groups with unique data, technology, and creativity to facilitate symbiotic connections between brands and their target audiences. This creates a virtuous cycle producing more content, attracting investing enthusiasts, and driving additional brand marketing dollars.
Main Responsibilities:
- Publisher Management: Managing Publisher Profit/Loss
- Communication: Key Communicator and Liaison with Publishers and Internal Departments
- Technical Q/A: Ensuring Ad Requests and Inventory Settings are Optimal
- Publisher Ad Lay-out: Providing Recommendations for Maximizing Yield and Publisher KPI's
- Publisher On/Boarding: Working with SSP's to Get Sites Whitelisted and Enhance Yield
- Yield Analysis: Monitoring Yield based on Demand Source by Inventory/Product
- Optimization: Monitoring Partner and Publisher Performance and Revenue Streams
- Ad Operations – Proficient in DFP and SSP System Settings to Ensure Optimal Yield Set-up
- Reporting: Publisher Weekly KPI's, Weekly SSP Reporting, Block List Reporting, and Partner Billing and Reconciliation
- PMP Management: Creating Deals and Optimizing for Best Performance
The successful candidate will also demonstrate:
- Communication: Conveying Technical and Complex Information through Oral and Written Communication
- Organization: Working Independently and Effectively Managing Multiple Tasks Concurrently
- Analytical: Superior Critical Thinking Skills with Ability to Research and Analyze Data from Multiple Sources
- Adaptable: Willingness to Accept Change and Exhibit Flexibility and Adaptability
- Resourcefulness: Delivering Results Utilizing Available Resources
- Industry Knowledge: Grasp and Knowledge of Finance and Online Advertising
Requirements:
- Undergraduate Degree in Finance, Mathematics, Computer Technology, or Business Intelligence; MBA and/or Master's a Plus
- 2-3 Years of Experience in Online Advertising/Web Analytics in One or More of the Following Job Functions: Traffic Analyst, Publisher Manager, or Ad Operations Specialist
This role requires a professional attitude, effective interpersonal and presentation skills, and the ability to represent the company favorably.
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