
Digital Content Specialist
1 day ago
About the Position:
We are seeking an accomplished content strategist to develop and execute innovative strategies for growing our YouTube channel's subscribers, views, and watch time.
The ideal candidate will have a proven track record of optimizing video titles, thumbnails, tags, end screens, and metadata to maximize reach and retention. Strong analytical skills, with experience in using YouTube Analytics and performance trends to inform editorial and creative decisions, are essential.
The successful candidate will work closely with cross-functional teams, including editors, producers, and social media experts, to ensure that all YouTube content aligns with brand goals and objectives.
In addition to developing content strategies, the role will involve producing weekly and monthly performance reports with actionable recommendations.
Key Responsibilities:
- Develop and implement content growth strategies for the YouTube channel.
- Optimize video titles, thumbnails, tags, end screens, and metadata to enhance reach and retention.
- Analyze performance trends and YouTube Analytics to inform content decisions.
- Collaborate with cross-functional teams to ensure content alignment with brand goals.
- Produce regular performance reports with actionable recommendations.
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