Highly Skilled Paid Media Specialist

1 week ago

Vadodara, Gujarat, India beBeeSpecialist Full time ₹ 10,00,000 - ₹ 15,00,000

Job Title:

Senior Google Ads Associate Role

We are seeking a highly skilled professional to join our team as a Senior Google Ads Associate. This is an exciting opportunity for someone who is passionate about paid media and wants to take their career to the next level.

The ideal candidate will have a strong background in Google Ads, with experience in managing campaigns across multiple platforms, including Search, Display, YouTube, Shopping, and Bing. They will be responsible for executing and optimizing paid media campaigns to drive maximum ROI.

  • Campaign Management: Execute and optimize paid media campaigns across multiple platforms to drive conversions and revenue.
  • Keyword Research & Campaign Setup: Conduct keyword research and set up campaigns to ensure proper mapping to ad groups and landing pages.
  • Client Strategy Development: Develop effective PPC strategies and roadmaps to meet client business objectives.
  • Budget & Performance Management: Oversee budget allocation and monitor campaign performance to ensure maximum effectiveness.
  • Google Analytics & Reporting: Set up goals and funnels in Google Analytics to track campaign performance and provide regular reports to clients.
  • Optimization: Analyze account performance data and optimize campaigns to ensure maximum effectiveness.
  • Trend Monitoring & Innovation: Stay updated with the latest trends in search engine marketing and digital marketing best practices to incorporate fresh ideas into campaign strategies.
  • Traffic Growth Strategy: Identify new opportunities to drive traffic growth across desktop and mobile platforms.
  • Alignment with Campaign Focus: Ensure that ads, keywords, and landing pages are aligned with the objectives and focus of the campaign.

Key Skills:

  • Strong experience in Google Ads (Search, Display, YouTube, Shopping, and Bing)
  • Hands-on expertise in PPC and Search Engine Marketing
  • Proficient in Google Analytics for performance analysis
  • Familiarity with Digital Marketing principles and tools
  • Experience with Mobile App Campaigns (optional) and Google Shopping Campaigns
  • Skilled in Microsoft Excel for reporting and analysis
  • A strong understanding of Conversion Tracking and Funnel Setup in Google Analytics

About Us:

We are a comprehensive digital marketing solution provider dedicated to delivering powerful marketing strategies for businesses.

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