Performance and Growth Marketing Lead

4 days ago


Gurgaon, Haryana, India Wholsum Foods (Slurrp Farm and Millé) Full time
Experience in performance marketing has become increasingly important in today's digital landscape. At Wholsum Foods (Slurrp Farm and Millé), we're looking for a seasoned expert to take on the role of Assistant Manager - Performance Marketing. This individual will play a crucial part in driving customer acquisition, retention, and revenue growth through the development and execution of comprehensive performance marketing strategies.

A key responsibility of this role will be to plan, execute, and optimize multi-channel marketing campaigns across various platforms. This includes working closely with creative teams to create engaging ad content, analyzing campaign performance using data analytics, and adjusting strategies accordingly. The ideal candidate will have a proven track record of success in this area, with at least 5 years of experience in performance/growth marketing or a related field.

In addition to their technical skills, the successful candidate will possess excellent leadership abilities, with experience managing budgets and optimizing spending for maximum ROI. They will also be able to think strategically, collaborating with cross-functional teams to align marketing strategies with overall business objectives. A background in D2C brand management is highly desirable, particularly with expertise in Meta/Facebook advertising.

As a member of our team, you will enjoy fast-paced growth in the startup FMCG space, along with opportunities for professional development and mentorship from senior leaders. If you're passionate about performance marketing and eager to contribute to a dynamic organization, we encourage you to apply for this exciting role. Key responsibilities include:

* Developing and executing comprehensive performance marketing strategies to drive customer acquisition, retention, and revenue growth
* Planning, executing, and optimizing multi-channel marketing campaigns across various platforms
* Analyzing campaign performance using data analytics and adjusting strategies accordingly
* Collaborating with cross-functional teams to align marketing strategies with overall business objectives
* Managing budgets and optimizing spending for maximum ROI

We're committed to creating a diverse and inclusive work environment that supports the growth and well-being of all employees. As an equal opportunity employer, we welcome applications from talented individuals from all backgrounds. Don't miss this opportunity to join a cutting-edge company and shape the future of food

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