Digital Media Marketing Leader

3 weeks ago


Gurgaon, Haryana, India Publicis Groupe Full time
Job Description

Your role as a Digital Media Marketing Leader involves driving the execution of campaigns across various social platforms. To achieve this, you will be responsible for setting up and optimizing campaigns to meet targets and client expectations.

The ideal candidate should possess strong knowledge in biddable media and have experience working with multiple social platforms such as Facebook, YouTube, WhatsApp, Instagram, TikTok, and LinkedIn.

In this role, you will work closely with the team to ensure successful campaign execution and provide insightful recommendations to clients based on performance data analysis.

Responsibilities
  • Develop and implement effective campaign strategies to drive client growth and engagement.
  • Monitor competition and stay updated with industry trends to provide valuable insights to clients.
  • Work collaboratively with the team to meet project goals and deadlines.
  • Provide regular reporting to clients on campaign performance and suggest improvements where necessary.
Requirements
  • 2-4 years of experience in biddable media with a focus on social media marketing.
  • Strong analytical skills with the ability to interpret large data sets.
  • Excellent communication and interpersonal skills with the ability to work effectively with cross-functional teams.
Qualifications

A Bachelor's degree in Marketing, Digital Technologies, Business Management, or a related field is preferred. The ideal candidate should also have a solid understanding of search engine optimization (SEO) and pay-per-click (PPC) advertising.

Salary

The estimated salary range for this position is $80,000-$110,000 per year, depending on experience and qualifications.



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