
Digital Marketing Strategist
2 days ago
The ideal candidate will have 3-6 years of experience in performance marketing with hands-on experience in campaign planning, execution, and optimization.
They should be proficient in analytics tools like Google Analytics, AppsFlyer, or similar, and have a proven ability to scale campaigns and improve return on ad spend (ROAS).
Core Responsibilities:
- Develop and execute cross-channel digital marketing campaigns.
- Manage campaign budgets and optimize for revenue growth.
- Conduct A/B tests on creative assets, messaging, and audience targeting.
Essential Qualifications:
- 3-6 years of experience in performance marketing (D2C/e-commerce preferred).
- Hands-on experience with Meta Ads, Google Ads, and Amazon Marketing Services (AMS).
- Proficiency in analytics tools (Google Analytics, AppsFlyer, or similar).
- Strong analytical and problem-solving skills.
Preferred Characteristics:
- Self-starter with ownership and execution focus.
- Comfortable working in a fast-paced, high-growth environment.
- Passionate about digital marketing trends and performance optimization.
About the Opportunity:
This is an exciting opportunity to drive business growth through data-driven performance marketing. The successful candidate will have a passion for staying up-to-date with the latest digital marketing trends and technologies.
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