Digital Marketing Specialist

2 weeks ago

Delhi, Delhi, India CryptoMize Full time

Job Title: Digital Marketing Specialist


Job Description:


We are seeking a highly skilled Digital Marketing Specialist to join our team at CryptoMize. As a Digital Marketing Specialist, you will be responsible for planning and executing all digital marketing aspects, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.


Key Responsibilities:



  • Plan and execute all digital marketing aspects, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
  • Design, build, and maintain our social media presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Collaborate with agencies and other vendor partners.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption wherever appropriate.

Required Skills:



  • BS/MS degree in marketing or a related field would be preferred.
  • Proven working experience in digital marketing would be preferred.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Basic knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Working knowledge of ad serving tools (e.g., DART, Atlas).
  • Experience in setting up and optimizing Google Adwords campaigns would be preferred.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

About Us:


CryptoMize is a leading digital marketing agency that provides a full spectrum of elite services derived with preemptive analysis and strategic planning to our clients. We work efficiently with our proficient and proactive team by utilizing extraordinary tools.


Contact Us:


Please submit your application, including your resume and cover letter, to [insert contact email or link to application portal]. We look forward to hearing from you

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