Drive Revenue Growth as a Performance Marketing Professional

5 days ago

Nagpur, Maharashtra, India beBeeExpert Full time ₹ 2,40,000
Performance Marketing Expert

At BeBran Digital, we engineer growth by leveraging data-driven strategies. As a fast-growing digital marketing and web development agency, we're seeking a skilled Performance Marketing Expert to turn clicks into customers across Google Ads & Meta Ads.

This is a Full-time Remote Job for a Meta Ads Expert at our company. The ideal candidate will expand the client's brand presence by identifying the target audience to distribute marketing content. You will create and implement the performance marketing strategy using both offline and online methods to gain new customers.

Location: Work From Home / Remote

Experience: 2-5 years

Position: Digital Ads Expert (Meta)

Key Responsibilities:

  • Plan, execute, and optimize paid campaigns across Facebook & Instagram Ads Manager.
  • Conduct audience research and create laser-targeted campaigns for conversions, leads, and brand awareness.
  • Develop and test ad creatives, copy, and formats (image, carousel, video, reels, etc.).
  • Manage campaign budgets, bids, and daily ad spends to ensure ROI.
  • Track KPIs like CTR, CPC, CPL, ROAS, and optimize campaigns accordingly.
  • Set up retargeting, lookalike audiences, and advanced custom audience strategies.
  • Coordinate with design/content teams for creatives aligned with campaign goals.
  • Monitor competitor ad strategies and suggest improvements.
  • Run A/B testing for ad copies, creatives, and targeting.
  • Prepare campaign performance reports and present insights with actionable recommendations.
  • Stay updated with Meta platform updates, policies, and best practices.

Required Skills & Qualifications:

  • 2+ years of experience managing performance campaigns on Meta Ads.
  • Hands-on experience with Business Manager & Facebook Ads Manager.
  • Strong understanding of CPC, CPM, ROAS, and attribution models.
  • Ability to analyze data, spot trends, and make informed decisions quickly.
  • Experience in retargeting & remarketing campaigns.
  • Strong copywriting sense for ads and ability to brief creatives effectively.
  • Agency experience preferred but not mandatory.

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