
Digital Media Specialist
5 days ago
We are seeking an exceptional Digital Media Specialist who can manage and optimize ad spend on Facebook and Instagram.
Key Responsibilities:- Manage and optimize ₹10L+ ad spend each month on Facebook and Instagram
- Build and scale full-funnel campaigns using data-driven strategies
- Use spreadsheets and dashboards to analyze performance metrics such as CPL, CTR, ROAS, and CAC
- Test ad creatives and write compelling hooks, headlines, and ad copy
- Produce clear daily reports and be accountable for numbers
- Highly analytical with confidence in maths and logic
- Ability to build smart spreadsheets for tracking performance, trends, and projections
- Eye for scroll-stopping ad creative
- At least 1–2 years' experience running Facebook/Meta Ads with a proven track record
- Understanding of key performance metrics such as CPL, CPA, CTR, ROAS, and how to optimize them
- 100% Remote work option
- 15 days paid leave per year
- Clear performance-based growth path with rewards for results
Send your answers to the following questions in the subject line along with your NAME.
- What is your current experience level with Facebook ads? Rate your confidence level out of 10.
- Send across examples of campaigns you have run. (Video is even better)
- What is your current salary?
- What has been your average monthly spend on Facebook ads?
- What are your strategies to make sure the cost per lead is low, but also the quality of lead is high?
- What is your current notice period?
- Why do you want this role?
- What tools do you use for analysis and reporting?
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