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Lead Developer of Paid Social Media Campaigns
3 weeks ago
About the Opportunity:
- Ownership and strategy development for paid social channels.
- Cross-functional analysis and budget allocation recommendations across channels, devices, and campaigns.
- Drive App acquisition campaign improvement and accountability for performance against monthly targets while coaching team members.
- New marketing opportunities and creative ideas based on commercial KPIs, customer insights, and competitive analysis through ongoing test & learning.
- Project lifecycle management ensuring high quality delivery and KPI achievement through cross-functional teams.
- Guidance on local tactics and contribution to best practice guidelines and digital expertise sharing across teams.