Senior Associate

6 days ago

Pune, Maharashtra, India beBeeData Full time ₹ 12,00,000 - ₹ 18,00,000
Marketing Operations Associate

As a Senior Marketing Operations Associate, you'll play a vital role in enabling the Lifecycle Marketing Team to effectively reach target audiences with relevant messages at the right time. This will lead to increased adoption of our platform by healthcare practices.

You'll excel in this position if you:

  • Enjoy analyzing complex problems and developing efficient solutions.
  • Are proactive and continually seek ways to improve campaign performance using data and automation.
  • Derive satisfaction from organizing chaos and streamlining processes.
  • Thrives in a cross-functional environment and excels at bridging data, tools, and people.
  • Achieves success by delivering high-quality work that meets industry standards.
  • Adapts well to changing environments and prioritizes tasks effectively.

Day-to-Day Responsibilities

  • Audience Sizing: Partner with Lifecycle Marketing Managers, Commercial Analytics, Sales, and Product Teams to determine campaign qualifiers, predict potential impact, and inform campaign strategy.
  • Audience Creation: Extract, manipulate, and combine data from various sources to create targeted campaign audiences.
  • Assist Audience Segmentation: Segment audiences based on shared characteristics such as job title, specialty, practice location, product selection, practice tenure, EHR, product login, and behavioral activity.
  • Provide Data for Personalization: Offer data for campaign personalization purposes.
  • Campaign Production: Develop and deploy email marketing campaigns end-to-end, including ad hoc sends and multi-step nurture or drip journeys.
  • Personalized Campaigns: Create and manage personalized email campaigns that dynamically adapt to customer data and behavior.
  • QA Campaign Execution: Assist with QAing all campaigns to ensure flawless execution and 100% accuracy across copy, links, tracking, and dynamic content.
  • Data Hygiene: Maintain high data quality standards by cleaning audience data for customer-facing use, identifying and removing stale or invalid contacts, and implementing best practices to support email deliverability and engagement.
  • Performance Reporting: Contribute to building dashboards that provide clear, actionable reporting on campaign performance across channels.
  • Process Optimization: Analyze current marketing workflows, particularly those related to audience creation, identify inefficiencies, and recommend improvements to increase campaign velocity and impact.
  • Cross-functional Collaboration: Collaborate closely with Marketing, Data, and Sales Ops teams to ensure seamless campaign execution and accurate data flow across systems.

Requirements

  • 2-4 years of experience in data analysis and manipulation, preferably in a B2B marketing environment.
  • Proven ability to define, size, and segment audiences using multiple data sources and customer attributes.
  • Strong analytical reasoning skills.
  • Ability to understand data, ask the right questions, and maintain strong data literacy regarding data definitions.
  • Advanced proficiency in querying and manipulating data using tools like Gsheets, Excel & Snowflake.
  • SQL preferred.
  • Experience querying CRMs like Salesforce also preferred.
  • Demonstrated interest in learning: Email marketing principles and best practices, marketing automation platforms like Adobe Marketo, Braze, and Customer Relationship Management Tools like Salesforce CDPs etc.

  • Senior Associate

    1 week ago

    Pune, Maharashtra, India WNS Holdings Full time US$ 50,000 - US$ 1,00,000 per year

    Were HiringRole: Associate / Senior AssociateShift: RotationalLocation: WNS – Viman Nagar / MagarpattaCab Facility: Yes, we've got you coveredRequirements:Excellent communication skillsCustomer service experience (preferred, not mandatory)Freshers & Experienced – Both WelcomeInterested candidates can contact me HR Shreya Nevase

  • Senior Associate

    1 week ago

    Pune, Maharashtra, India Kiya Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title: Senior Associate Client Onboarding / Contract AdministrationLocation: PuneShift Timing: 6:30 PM 2:30 AM ISTSenior Associate, Client Onboarding / Contract AdminClient Onboarding Contract ManagementThe Markets Contract Management team is responsible for contract facilitation and document management functions including, but not limited to, contract...

  • Senior Associate

    1 week ago

    Pune, Maharashtra, India Western Union Full time US$ 90,000 - US$ 1,20,000 per year

    Senior Associate, Solution Engineering – Pune, IndiaWant to work on the front lines with a global FinTech company that is poised to revolutionize the industry. Come join our growing team and help shape our company's digital capabilities and revolutionize the industry as Senior Associate, Solution Engineering.Western Union powers your pursuit.The Senior...

  • Senior Associate

    1 week ago

    Pune, Maharashtra, India DWF Full time US$ 80,000 - US$ 1,20,000 per year

    Why join us?Diversity, Equality and Inclusion at DWF Nurturing talent is very important to us. We are committed to equal opportunities in all areas of work and business. We want people to achieve their best, which will positively impact on our clients and communities in which we live and work. At DWF we empower people to be themselves within an inclusive and...

  • Senior Associate

    2 weeks ago

    Pune, Maharashtra, India JP Morgan Chase Full time

    Quant Analytics Associate Senior Description: We have an exciting opportunity for you to advance your career in AI and data analytics. As a Quant Analytics Senior Associate within the Data Analytics team, you will design, develop, and deploy AI solutions for Chase Travel. You will collaborate with various teams to create AI applications, focusing on natural...

  • Senior Audit Associate

    2 weeks ago

    Pune, Maharashtra, India beBeeAudit Full time ₹ 10,00,000 - ₹ 15,00,000

    Key Audit ResponsibilitiesThe key responsibilities of this senior associate role include planning, executing and monitoring audit engagements. They will collaborate with a diverse group of skilled professionals to ensure the team's performance of audit procedures. The associate will also perform test of controls and assist in identifying and resolving audit...

  • Senior Associate

    1 week ago

    Pune, Maharashtra, India Ansira Full time US$ 90,000 - US$ 1,20,000 per year

    Sr. Associate will review and approve marketing materials, collaborate with the team and customers, and perform website functionality checks, deliver relevant, persuasive experiences for our clients.As a Sr. Associate, you will review and approve marketing materials, collaborate with your team and customers, and perform website functionality checks. Join us...

  • Senior Associate – Strategic Insight Specialist

    7 days ago

    Pune, Maharashtra, India beBeeResearch Full time ₹ 12,00,000 - ₹ 15,00,000

    Expert Researcher Sought for High-Impact RolesAbout the Opportunity:Join a leading research and evaluation firm as a senior associate, delivering rigorous insights to clients in the development sector.Our work spans monitoring and evaluation (M&E), impact assessments, primary and secondary research, and high-quality field data collection.Job...

  • Senior Associate

    2 days ago

    Pune, Maharashtra, India Apex Group Full time ₹ 15,00,000 - ₹ 28,00,000 per year

    *Position Overview* The Senior Associate Loan Administration plays a critical role in managing the post-closing loan lifecycle. This position ensures accurate setup, monitoring, servicing, and reporting of loans while maintaining compliance with organizational policies, regulatory requirements, and client agreements. The role requires strong analytical...

  • Senior Associates

    1 week ago

    Pune, Maharashtra, India Apex Group Full time US$ 90,000 - US$ 1,20,000 per year

    Senior Associate - Middle OfficeThe candidate will join Middle Office team and will be closely working with Client Service Managers based in Middle East/Europe/Singapore/US regions in connection with the performance of duties related to the Middle Office Trade confirmation and Settlement process. Candidate should possess a good understanding about Capital...