Senior Digital Marketing Strategist

5 days ago


Bengaluru, Karnataka, India Benchire Full time

Benchire is seeking a highly experienced Senior Digital Marketing Strategist to join our team in Bengaluru. The ideal candidate will have a proven track record of developing and executing successful digital marketing campaigns across various channels.

Role Overview

In this role, you will be responsible for driving our brand presence, increasing customer engagement, and improving organic search rankings through effective SEM strategies.

  • Campaign Development: Develop end-to-end digital marketing campaigns across Google Ads, Facebook, Instagram, and LinkedIn for both India and international markets.
  • SEM Strategy: Lead SEM initiatives to improve organic search rankings and manage campaigns to drive paid traffic and conversions.
  • Social Media Management: Manage and grow our presence on social media platforms, including content scheduling, community engagement, and performance analysis.
  • Analytics & Reporting: Monitor key performance metrics (KPIs) for all digital marketing campaigns and provide regular reports on campaign performance, audience insights, and ROI to stakeholders.
  • Budget Management: Optimize our digital marketing budget to maximize results and meet growth targets.

The successful candidate will have 4+ years of experience in the fashion industry, with expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other digital advertising platforms. Strong understanding of SEO, SEM, Google Analytics, and Google Tag Manager is also essential.

We offer a competitive salary of ₹12,00,000 - ₹18,00,000 per annum, along with benefits such as medical insurance, retirement plans, and opportunities for career growth and professional development.



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