Social Media Influencer Strategist

2 days ago


Cochin, Kerala, India beBeeMarketing Full time ₹ 10,00,000 - ₹ 15,00,000

Key Responsibilities:

Influencer Campaign Management

  • Identify, onboard, and manage relationships with influencers across social media platforms.
  • Develop and execute influencer campaigns, ensuring alignment with marketing goals and objectives.

Content Strategy & Execution

  • Collaborate with influencers to create engaging, brand-aligned content.
  • Ensure that content adheres to brand guidelines and is optimized for performance.

Data Analysis & Reporting

  • Track and analyze campaign performance, including reach, engagement, and ROI metrics.
  • Provide detailed reports and insights to optimize future campaigns.

Cross-Functional Collaboration

  • Work closely with marketing teams to align influencer activities with business objectives.
  • Coordinate with agencies to execute campaigns effectively.

Market Research & Trend Analysis

  • Stay updated on the latest trends in influencer marketing.
  • Identify emerging influencers and innovative campaign ideas.

Qualifications:

  • Bachelor's degree in Marketing or a related field.
  • 1-3 years of experience in influencer marketing.
  • Strong understanding of social media platforms and influencer landscape.
  • Excellent communication, negotiation, and relationship management skills.
  • Proficient in using influencer marketing tools.
  • Analytical mindset with the ability to derive actionable insights from data.
  • Possession of passion for beauty and wellness products.


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