
Social Media Influencer Strategist
2 days ago
Key Responsibilities:
Influencer Campaign Management
- Identify, onboard, and manage relationships with influencers across social media platforms.
- Develop and execute influencer campaigns, ensuring alignment with marketing goals and objectives.
Content Strategy & Execution
- Collaborate with influencers to create engaging, brand-aligned content.
- Ensure that content adheres to brand guidelines and is optimized for performance.
Data Analysis & Reporting
- Track and analyze campaign performance, including reach, engagement, and ROI metrics.
- Provide detailed reports and insights to optimize future campaigns.
Cross-Functional Collaboration
- Work closely with marketing teams to align influencer activities with business objectives.
- Coordinate with agencies to execute campaigns effectively.
Market Research & Trend Analysis
- Stay updated on the latest trends in influencer marketing.
- Identify emerging influencers and innovative campaign ideas.
Qualifications:
- Bachelor's degree in Marketing or a related field.
- 1-3 years of experience in influencer marketing.
- Strong understanding of social media platforms and influencer landscape.
- Excellent communication, negotiation, and relationship management skills.
- Proficient in using influencer marketing tools.
- Analytical mindset with the ability to derive actionable insights from data.
- Possession of passion for beauty and wellness products.
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