Financial Yield Strategist

1 day ago


Bharatpur, Rajasthan, India beBeeFinance Full time ₹ 15,00,000 - ₹ 21,00,000

About this Role:

We are seeking a highly skilled Yield Manager to join our team.

This is a challenging and rewarding position that requires strong analytical and communication skills.

The successful candidate will have experience in online advertising/web analytics, including traffic analyst, account management, yield management, campaign management, publisher operations/development, ad operations, and data analytics.

Main Responsibilities:

  • Publisher Management: Overseeing publisher profit/loss and ensuring optimal ad inventory settings
  • Communication: Key liaison with publishers and internal departments for needs and monetization
  • Technical QA: Collaborating with Dev on publisher releases and ensuring ad requests are optimal
  • Publisher Ad Layout: Providing recommendations to maximize yield and publisher KPIs
  • Publisher Onboarding: Working with SSPs to get sites whitelisted for programmatic monetization
  • Yield Analysis: Monitoring demand source-based yield by inventory/product
  • Optimization: Optimizing partner and publisher performance to increase revenue opportunities
  • Ad Operations: Proficient in DFP and SSP system settings for optimal yield setup
  • Reporting: Publisher weekly KPIs, SSP reporting, block list reporting, and partner billing/reconciliation
  • PMP Management: Creating deals and optimizing them for best performance
  • Data Analysis/Publisher Decks: Analyzing data to report to Pub Dev and Programmatic Supervisor

The ideal candidate will possess:

  • Strong Communication Skills: Conveying technical information through oral and written communication, effective interpersonal and presentation skills, professional attitude, and representing the company favorably
  • Organization Skills: Working independently, managing multiple tasks concurrently, prioritizing effectively, and meeting deadlines
  • Analytical Skills: Superior critical thinking, research, and analysis of data from multiple sources; strong business acumen, including problem-solving skills, critical thinking, and self-initiative
  • Adaptability: Willingness to accept change, flexibility, adaptability, ability to absorb new information, and taking on additional projects/responsibilities as needed
  • Resourcefulness: Delivering results using available resources, possessing a get-it-done mentality
  • Industry Knowledge: Grasp and knowledge of finance and online advertising

Requirements:

  • Undergraduate degree in Finance, Mathematics, Computer Technology, or Business Intelligence; MBA/Masters a plus
  • 2-3 years of experience in online advertising/web analytics, including traffic analyst, account management, yield management, campaign management, publisher operations/development, ad operations, and data analytics
  • Experience with DFP ad server, SSP UI/applications (e.g., Index, OpenX, Appnexus), header bidding ad tech, and BI tools (e.g., SQL, Visual Tool)
  • Solid track record of attention to detail and organization skills


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